DISCOVER CITIZEN
Citizen watches have been an industry leader for over 100 years. Their uncompromising values, technical precision and innovative mindset set them apart from all over watch manufacturers.
Citizen were an early pioneer in advocating for the environment, launching their first ever light-powered watches with proprietary Eco-Drive technology back in 1976, and so cementing eco-mindfulness as a core value.
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CITIZEN WATCHES
BN0230-04E
Command the sea in style with with new Promaster Diver model. Inspired by the majestic orca, this original design is a sporty and functional timepiece.
VIEWNB6005-05L
New Super Titanium™ Promaster diver, designed to be lightweight and durable with Duratect DLC coating providing a stealth look, with applied luminous markers.
VIEWBN7020-09E
The world's first light-operated watch suitable for saturation diving. Part of the new flagship Promaster Marine collection, created using patented Super Titanium.
VIEWBN0220-16E
One of Citizen's legendary dive watches, reinterpreted for the modern age. This model has been updated from the original 1982 release in Super Titanium™ .
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ECO-DRIVE TECHNOLOGY
Citizen’s unique Eco-Drive technology is designed to convert both natural and artificial light into energy to power watches.
In 1976, Citizen invented the first light-powered analog quartz watch which ran exclusively on light as its power source. This technology can generate power from any light source and keep their watches running without ever needing to replace batteries.
Eco-Drive pieces can run for months, even in the dark.
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ATOMIC-TIMEKEEPING
A signal containing the precise time, day and date, measured by an atomic clock accurate to one second every 100,000 years, is sent directly to the watch using standard radio waves.
To avoid interference with smartphones and other electronics used during our busy days, our Atomic Timekeeping watches receive radio signals late at night to adjust your watch to the correct time and day.
Combined with our proprietary light powered Eco-Drive technology, when owning a Citizen Atomic Timekeeping watch you will get precise time powered by any light source.
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SUPER-TITANIUM™
Citizen have always been an innovative brand, not just in the internal technology, but in the materials used to craft their timepieces. In 1970, they launched the world's first watch created using solid titanium, which was light-weight, hypoallergenic, and resistant to rusting.
Citizen applied a surface hardening technology, Duratect, to crafted titanium to create the Super TitaniumTM used in their watches. This means the watches are more then 5 times harder wearing and approximately 40% lighter than traditional stainless steel.
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CITIZEN WATCHES
HISTORY OF CITIZEN
EST. 1918
Citizen have been a brand leader in the watch industry for over 100 years. Well known for their uncompromising values, technical precision, innovative mindset and quality craftmanship. An early pioneer for advocating for the environment and launching the first light-powered watches with Eco-Drive technology back in 1976.
Grounded in the Japanese notion that elevates society above self, Citizen takes a forward-thinking, socially responsible and inclusive world view: creating quality timepieces at superior value for all citizens of the world to enjoy every minute of their time. A deep-rooted respect for self-development guides their corporate philosophy: Better Starts Now.