DISCOVER ALPINA
From the very beginning, as far back as 1883, Alpina has been associated with horological innovation. Whether it was our innovative way of creating an excellent working environment, or through the introduction of new quality control criteria before anyone else, Alpina has always sought ways to improve how things are done.
In 1933, Alpina set the standards of the modern sports watch by unveiling its Alpina 4 timepiece: antimagnetic, antishock, water-resistant and stainless steel. True to the Maison’s DNA, the current Alpiner collection presents strong and sturdy watches that can resist the toughest conditions whilst remaining pure and easy to wear.
Alpina's diving watches are brought together in the Seastrong collection, presenting strong and readable features true to the Maison's legacy. Designed to please water sports lovers, these models perpetuate the Brand’s proud tradition established over the last century and can be used at depths up to 300m underwater.
In 2023, the watchmaking firm marks its 140th anniversary, kicking off a series of celebrations with a first appearance at the Watches and Wonders watchmaking show in Geneva. To commemorate this anniversary event, Alpina put the firm’s heritage in the spotlight with a new dedicated collection alongside additionalmechanical movements, true to Alpina’s origins.
HISTORY OF ALPINA
Through strict adherence to these principles and properties, the legendary “Alpina 4” watches became the timekeeper of choice for Alpinists, air force pilots, divers, the navy and the military.
In all domains where absolute reliability was critical to accomplish a mission, an “Alpina 4” became the mainstay of reliable timekeeping.
The ongoing adherence to the truly innovative “Alpina 4” manufacturing requirements saw the company achieve unparalleled success until the 1970s, when the so-called “Quartz Crisis” made a heavily negative impact on Swiss mechanical watchmakers.
In the 1920s, Alpina was already being sold in over 2,000 outlets worldwide, an exceptional figure for those days. It is no exaggeration to say that Alpina was one of the first leading manufacturers of Swiss watches.
Today, the ideals and innovation upon which Alpina was founded are still alive in our Geneva manufacture, where we make professional sport watches to the most exacting horological standards.
Secure payment methods
60 min
